Website Process

While creating a website, I focus on the goals the site is to achieve, branding and design – often being worked out alongside the client during the process – as well as the user experience. After approval and all content is laid out, functions are tested, third party apps integrated, and the site is published, I continue to monitor the performance and security, add new content, and correct any conflicts caused by the CMS or hosting.

Drafting / Mockup

Header Layout

Organize key navigation elements: logo, menu, buttons, and icons for both mobile and desktop

Page Hierarchy / Sitemap

Structuring of the website content to define how main and subpages are organized

Page Flow

Sketched arrangement of prominent content sections for Homepage as well as any other major page

Wireframe Mockup

Clear and clean mockup created to be shared for approval before moving forward

Step Up

CMS Installation

WordPress and required plugins installed on a temporary subdomain for live production via Plesk

Global Elements

Logo, color and typography preferences set based on brand guidelines

Homepage Build

Development of the homepage is completed before proceeded

Design & Development

Build pages/posts and create navigation

Add and setup all required plugins

CRM, web forms, SMTP, Cookie/privacy, etc

Test Page Speed

via Google PageSpeed Insights

Test ADA Compliance

via WAVE web accessibility evaluation tool

Maintain & Optimize

Monitor Security

via Wordfence on CMS and Immunify on Plesk

Manage Plugins and CMS

troubleshoot when needed

Improve SEO

Updating and adding content to refresh pages and add backlinks, and perform SEO audits via Yoast

Continuous Enhancements

Update for new design trends, platform changes, and compliance